A reviewer examining printed evidence across a tableA leader listening across the table during a focused working sessionA printed bar chart held open and pointed at across a table

AIR APAC. The rubric is public. The judgment is certified.

AIR APAC Standard · AIRS-J/1

The rubric is public.
The judgment is certified.

AIRS-J/1 defines the judgment a person exercises when AI produces the answer: nine dimensions, public anchors, claims that each name their basis, and a credential that belongs to the person who earns it. Version 2.0 is in force, and certification is open.

AIRS-J/1 v2.0 · in force · certification openRead the Standard, and its claims →

Two instruments

One person. One organisation.

One person

AIRS-J/1

Unit of analysis: one individual, one assessment. Produces a portable judgment credential scored against a public rubric and recorded in a free public register. Assessments run on StepSim, the official instrument. StepSim is an AIR APAC initiative, built and operated by Exeter Labs. The owner of AIR APAC also owns Exeter Labs, and the Standard declares this common ownership in section 4.9. Section 4.9 →

v2.0 · certification openThe Standard →
One organisation

The AI Readiness Index

Unit of analysis: one organisation. Produces an outside-in public-signal visibility score (RPS) and tier, published quarterly across APAC markets.

Live · Q2 2026The research →

An organisation’s Index position is not a function of its employees’ certifications, and a certification confers no Index effect. The two models share no structure and are not convertible.

These rules cost us revenue. That is how you can tell they are rules.

How AIR APAC stays independent →

AIR APAC AI Readiness Pulse · Q2 2026

1,000ORGANISATIONS PUBLISHED
23markets
6sectors
56.7mean RPS / 100
Explore the research →

The unit of analysis is the organisation, not the economy. 5,820 candidates screened across 23 markets and six sectors. 3,359 cleared the evidence gate. 1,000 are published by name.

One research asset among many. The Pulse informs the field; it does not define AIR APAC's full audience. See sourcing and methodology →

Why a public rubric

Institutional properties, not features.

Their limitationThe opening
Assessments are customised per employer, so results are not comparable across organisations.A fixed, published standard that makes results comparable across employers, sectors and markets.
Credentials are employer-owned and disappear when the employee leaves.A person-owned, portable credential.
Rubrics are proprietary and unpublished.A public, versioned rubric, reviewed by a published board, that anyone can inspect and contest.
No independent register.A free, public verification register.

A platform vendor tells an employer what their people can do.
AIR APAC tells a market what a person is certified to do.

What the free public register records, and who may verify it (section 14).

The competency model

Nine dimensions, four domains.

In AIR APAC material, “dimension” means one of these nine. The organisational Readiness System uses components and the Pulse uses signals; the models share no structure and are not convertible.

What a result and a credential claim

Every claim names its basis.

A result or credential isBasis
ValidatedIt meets the validation programme in Section 11.7, checks V1 to V5, as published in the current validation report.
PsychometricLevels are derived by published rules from observed evidence, with reliability and stability shown under Section 11.7, checks V2 and V3.
Predictive of job performanceHigher levels go with better outcomes on unseen assessment situations, and with later performance at work as employers share it (Section 11.7, check V6).
Bias-freeMatched candidates who differ only in gender, age, nationality, first language, market or job level reach the same levels (Section 11.7, check V7), and outcomes are monitored under Section 15.
For hiring, promotion and employee assessmentAIR APAC's expert reading of the person's judgment, which the employer may rely on. The employment decision is the employer's (Section 12.6).
The credential is notBecause
A measure of intelligence or personalityThe construct is observable decision behaviour, not a trait.
A measure of AI technical skillPrompt craft, model selection and tool fluency are not assessed.
A measure of domain expertiseScenarios supply the domain content the candidate needs.
A substitute for supervision, professional licensing or regulatory authorisationNothing in this credential authorises a holder to act beyond their existing professional or legal authority.

Section 2.1 of the Standard, where these claims are made →

Market dossiers · Q2 2026

Readiness, made visible by market.

22 market dossiers, each a 20-page PDF built from the same index. Organisations named and scored, market by market.

All 23 markets and their coverage

Audiences

Who AIR APAC is built for.

Individuals and senior professionals

Earning a portable judgment credential that belongs to them, whoever their employer.

Professional bodies, universities, governments

Assessing whether AIRS-J/1 is recognisable, and on what governance basis.

Employers and sponsors

Commissioning assessments for their people: each result by name, a team view, and a credential each person keeps.

Delivery partners and trainers

Training people to meet the Standard: paid per participant or per session, never on outcomes, and never authoring its criteria.

Government & public sector

Running an AI readiness or digital transformation programme, with no outside-in benchmark to test it against.

Midsized & large enterprise

Legacy systems, departmental silos, and process debt that AI adoption exposes rather than removes.

The organisational readiness offer is not built for startups or small businesses: without legacy systems or departmental silos, the readiness problem AIR APAC solves does not exist yet. The Standard is a different track with no employer-size condition: any individual may present for assessment, with or without prior training.

How we work

Diagnose. Roadmap. Transfer capability.

01

Benchmark against the evidence.

Six-component scoring before any technology commitment.

02

Turn findings into priorities.

A focused action framework with 90-day milestones and a clear stop-list.

03

Transfer the skill to lead it.

Capability that remains inside the organisation.

See how AIR APAC works

What the evidence shows.

Featured finding · Singapore · Q2 2026

Singapore shows its work.

89 companies here publish proof of capability, averaging 65 of 100.

The numbers

67Readiness score for Singapore. Range 58-77.
105Companies here that reach the published APAC top 1,000, of 257 scored.
Read the Singapore analysis
Singapore’s waterfront at night, the published dossier’s own cover frame
A practitioner mapping ideas and next steps on a whiteboard

Programs and advisory

Move from evidence to capability.

AI readiness is not a report you receive. It is a capability your organisation builds, practises, and owns.

The Pulse measures what the outside can see. The Scorecard measures the organisation behind it. The gap between them is the work.

Explore programsExplore advisory

Institutional credibility

Organisations AIR APAC has collaborated with across Asia Pacific.

  • 8TV
  • AstraZeneca
  • Astro
  • Australian Human Resources Institute
  • Bank Negara Malaysia
  • Channel 9 Australia
  • CIMB Bank
  • Collins Financial Group
  • Dell EMC
  • ESMT Berlin
  • Frost & Sullivan
  • GEMS Education
  • Heritage Hotel Group
  • HSBC
  • IT Associates
  • Malaysiakini
  • Maybank Group
  • Ministry of Higher Education Malaysia
  • NTV7
  • Proton Holdings
  • Saïd Business School, University of Oxford
  • Shell
  • Sinar Mas Mining
  • Sterling Publishing
  • Tanco Resorts
  • Tata Group
  • The CEO Institute (Australia)
  • TIME
  • TV3 Malaysia
  • United Plantations
  • Universiti Kebangsaan Malaysia
  • Zurich Insurance

Where does your organisation stand?

Take the scorecard

Ready to build the capability?

Talk with AIR APAC
Assess readiness