A reviewer examining printed evidence across a tableA leader listening across the table during a focused working sessionA printed bar chart held open and pointed at across a table

AIR APAC. The rubric is public. So are its limits.

AIR APAC Standard · AIRS-J/1

The rubric is public.
So are its limits.

AIRS-J/1 defines the judgment a person exercises when AI produces the answer: nine dimensions, public anchors, published non-claims, and a credential that will belong to the person who earns it. v1.0 is published; certification is not yet open.

AIRS-J/1 v1.0 · published · certification not openRead the Standard, and its limits

Two instruments

One person. One organisation.

One person

AIRS-J/1

Unit of analysis: one individual, one assessment. Produces a portable judgment credential scored against a public rubric and recorded in a free public register, when issued.

v1.0 · published · certification not openThe Standard →
One organisation

The AI Readiness Index

Unit of analysis: one organisation. Produces an outside-in public-signal visibility score (RPS) and tier, published quarterly across APAC markets.

Live · Q2 2026The research →

An organisation’s Index position is not a function of its employees’ certifications, and a certification confers no Index effect. The two models share no structure and are not convertible.

These rules cost us revenue. That is how you can tell they are rules.

How AIR APAC stays independent

AIR APAC AI Readiness Pulse · Q2 2026

1,000ORGANISATIONS PUBLISHED
23markets
6sectors
56.7mean RPS / 100
Explore the research

The unit of analysis is the organisation, not the economy. 5,820 candidates screened across 23 markets and six sectors. 3,359 cleared the evidence gate. 1,000 are published by name.

One research asset among many. The Pulse informs the field; it does not define AIR APAC's full audience. See sourcing and methodology →

Why a public rubric

Institutional properties, not features.

Their limitationThe opening
Assessments are customised per employer, so results are not comparable across organisations.A fixed, published standard that makes results comparable across employers, sectors and markets.
Credentials are employer-owned and disappear when the employee leaves.A person-owned, portable credential.
Rubrics are proprietary and unpublished.A public, versioned, externally reviewed rubric that anyone can inspect and contest.
No independent register.A free, public verification register.

A platform vendor tells an employer what their people can do.
AIR APAC will tell a market what a person is certified to do.

Conditional until certification opens: what the register will let a market check.

The competency model

Nine dimensions, four domains.

In AIR APAC material, “dimension” means one of these nine. The organisational Readiness System uses components and the Pulse uses signals; the models share no structure and are not convertible.

What the credential does not claim

The non-claims are normative.

The credential is notBecause
A prediction of job performanceNo criterion-validity evidence has been established. Predictive claims require longitudinal outcome data this Standard does not yet have.
A hiring or promotion instrumentIt must not be the sole or determining basis of an employment decision. It is one input among several, and the employer remains accountable for the decision.
Bias-freeFairness is monitored and reported under Section 15. It is not asserted.
An organisational ratingThe unit of analysis is one person, one assessment.

All eight non-claims, verbatim in the Standard →

Market dossiers · Q2 2026

Readiness, made visible by market.

22 market dossiers, each a 20-page PDF built from the same index. Organisations named and scored, market by market.

All 23 markets and their coverage

Audiences

Who AIR APAC is built for.

Individuals and senior professionals

Judging whether a portable judgment credential is worth holding, and joining the founding-cohort list.

Professional bodies, universities, governments

Assessing whether AIRS-J/1 is recognisable, and on what governance basis.

Employers and sponsors

Understanding a credential they may sponsor but will never own.

Delivery partners and trainers

Seeing the licensee path, its published criteria, and its limits.

Government & public sector

Running an AI readiness or digital transformation programme, with no outside-in benchmark to test it against.

Midsized & large enterprise

Legacy systems, departmental silos, and process debt that AI adoption exposes rather than removes.

The organisational readiness offer is not built for startups or small businesses: without legacy systems or departmental silos, the readiness problem AIR APAC solves does not exist yet. The Standard is a different track with no employer-size condition; any individual will be able to present for assessment once certification opens.

How we work

Diagnose. Roadmap. Transfer capability.

01

Benchmark against the evidence.

Six-component scoring before any technology commitment.

02

Turn findings into priorities.

A focused action framework with 90-day milestones and a clear stop-list.

03

Transfer the skill to lead it.

Capability that remains inside the organisation.

See how AIR APAC works

What the evidence shows.

Featured finding · Singapore · Q2 2026

Singapore shows its work.

89 companies here publish proof of capability, averaging 65 of 100.

The numbers

67Readiness score for Singapore. Range 58-77.
105Companies here that reach the published APAC top 1,000, of 257 scored.
Read the Singapore analysis
Singapore’s waterfront at night, the published dossier’s own cover frame
A practitioner mapping ideas and next steps on a whiteboard

Programs and advisory

Move from evidence to capability.

AI readiness is not a report you receive. It is a capability your organisation builds, practises, and owns.

The Pulse measures what the outside can see. The Scorecard measures the organisation behind it. The gap between them is the work.

Explore programsExplore advisory

Institutional credibility

Organisations AIR APAC has collaborated with across Asia Pacific.

  • 8TV
  • AstraZeneca
  • Astro
  • Australian Human Resources Institute
  • Bank Negara Malaysia
  • Channel 9 Australia
  • CIMB Bank
  • Collins Financial Group
  • Dell EMC
  • ESMT Berlin
  • Frost & Sullivan
  • GEMS Education
  • Heritage Hotel Group
  • HSBC
  • IT Associates
  • Malaysiakini
  • Maybank Group
  • Ministry of Higher Education Malaysia
  • NTV7
  • Proton Holdings
  • Saïd Business School, University of Oxford
  • Shell
  • Sinar Mas Mining
  • Sterling Publishing
  • Tanco Resorts
  • Tata Group
  • The CEO Institute (Australia)
  • TIME
  • TV3 Malaysia
  • United Plantations
  • Universiti Kebangsaan Malaysia
  • Zurich Insurance

Where does your organisation stand?

Take the scorecard

Ready to build the capability?

Talk with AIR APAC
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